Berkley Money Badger Hard Bait, Crankbait, Purple Glimmer, 7.25, 1572554

"Berkley Money Badger Hard Bait, Crankbait, Purple Glimmer, 7.25, 1572554. Hybrid baitfish-crayfish design is compact and aggressive while delivering rod shaking tail-thumping action. Clicking sound system is tuned to deliver a fish-calling balance of sound and action.